Kudler e-Commerce

Kudler E-commerce Rough Draft David Hudgings, Jessica Landry, Shaun McClure, Robert Turner II WEB/237 - network Design II April 09, 2012 Kim Meyers Intro Jessicas portion [something some who Kudler is here] Ecommerce The definition of e-commerce is the purchasing and sales of merchandises everywhere the Internet. The two liberal types of e-commerce transactions are blood line to-consumer (B2C) and business-to-business (B2B). solely by producing an effective web page for customers to do business from, bequeath a company like Kudler Fine Foods annex their sales through ecommerce means. The productivity of differentiates through an online orders option send backpacking be a hazardous way for companies to stray from the brick-and-mortar stores. In addition to productivity is the competition that surrounds the individual ordering from an online acid of reference (Nichols, McHugh, & McHugh. 2010). The idea behind operating a click-and-brick, or click-and- mortar as it is also known, is to automate the sales process. Once a customer places an order, the store must receive and oppose to that order in a timely manner. This process includes the selection and rescue of that order. by means of automation, the beginning steps can all(prenominal) rely on a single individual to respond once the selection and payment process is complete (Turban & Volonino.

2011). contention The fact that Kudler is essentially a local grocer to the small parting of California residents makes the opposition oft more complex in competing for online sales. Kudler Fine Foods face galore(postnominal) other s mall businesses within their residential are! a and online. thither are three areas they must throttle in focal point to stay successful. This is the strategy, soft touch, and audience. Kudler has built their brand upon high quality foods with an airplane pilot strategy to travel the business model. Conversely, Kudler must consider who the peculiar(prenominal) audience is and how this could change everyplace time. Providing the public with information about how Kudler would approach...If you want to get a full essay, order it on our website: BestEssayCheap.com

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