LL Bean LL Bean: A Strategy For The Future Leon Leonwood Bean, have a go at it as L.L., was born in the small township of Greenwood, Maine, in 1872. He was raised on a set of frankly yet powerful principles Nature was something to be r ever soed. Family ties were a priority. beingness neighborly was a matter of course. And "do unto others" was more than hefty a saying; it was a way of life. When L.L. launched his company with the archetypical Maine Hunting Shoe in 1912, he believed so strongly in the Golden Rule that he made it the initiation of his business.
This rule "Sell good m erchandise at a reasonable profit, treat your customers like human beings, and they will ever so come back for more" became the foundation of the company. For the succeeding(prenominal) 50 years, Bean forged a business, selling raiment and related to gear tailored specifically for people who enjoyed the outdoors. Products including boots, clothing, canoes, navigate reels, tents and dwell gear became the cornerstone of the c...If you want to get a in full essay, order it on our website: BestEssayCheap.com
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